Want to reach to your potential customers at the touch of a button?
It’s Simple !

Email Marketing makes It

You can maintain and build long-lasting, loyal relationships with prospective customers at minimum cost
POSSIBLE

There are many common pitfalls of email marketing
However, FAILURE in email marketing is no more

Probable Reasons of Failure
You aimed at quantity and not quality

You didn’t conduct sufficient testing

You have set your standard of “success” too high

You didn’t choose the best ESP (email service provider) who works with integrity

Unfortunately Many Don’t know

How to approach and manage the process of email marketing

How to leverage the channel to communicate competently and ensure a high ROI

How to do it in the right way with the right tools

Steps to Successful
email marketing

at Your Finger Tips
Contd…
Consolidate your names and build a relevant list of contacts

Build a comprehensive list of email addresses

Identify group of subscribers that share similar interests and send appealing content targeted to their specific wants.

Run A/B split tests on a small group of recipients to see which variants produce better result

Proofread your email to check spam looking words, phrases or sentence construction

Make sure links on your email are pointing to the right landing pages
Contd…





at Your Finger Tips

at Your Finger Tips
Run A/B split tests on a small group of recipients to see which variants produce better result

Proofread your email to check spam looking words, phrases or sentence construction

Make sure links on your email are pointing to the right landing pages
Contd…

Schedule email blast at the right time

Don’t forget to add a prominent “Unsubscribe” link

Maintain a standard time gap between two consecutive email blasts

at Your Finger Tips

Most Important Point

Consult an email service provider who hosts email marketing software online and provides you all tools and tutorials to manage a campaign successfully

The Final Note


Keep Emailing & Stay Tuned with Your Audience
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